Lead Generating Activities (LGA's)



Besides Cold Calling

1. Networking at organizations
2. Lead Groups (especially ones that you create)
3. Public speaking and presentations
4. Email campaign
5. Newsletters and Ezine’s
6. Thank you cards
7. Targeted Direct mail campaign
8. Radio Advertising
9. T.V. Advertising
10. Newspaper/Magazine advertising
11. Referrals (word of mouth is the best form of advertising)
12. Cold Calling
13. Networking with friends and family
14. Direct Marketing campaign
15. Giving service/volunteer
16. Website
17. Business card advertising in retail, etc.
18. Pass out brochures
19. Teleprospecting
20. Hire Cold callers
21. Write articles for newspaper/magazine/newsletter
22. Trade shows or business expo’s
23. Blogging(MySpace, Etc.
24. Promotional items (use with some kind of marketing idea)
25. Billboards
26. Church groups
27. Google and other search engine advertising
28. Unique Business Cards (like poker chip)
29. Banner advertising on buildings
30. Specials and Promotions
31. Community Activities
32. Car door magnet signs and window decals
33. Co-op advertising with another business
34. Street sign holder

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